Tata Motor’s Nexon – the flag bearer of sorts in the electric car market in India is currently enjoying a status which many would feel privileged to match or attain.
Where it stands at the moment, then it is the Nexon no one else that is enjoying the market share in the large automobile segment in the country.
But if you thought that it was all, then please stand corrected.
The highlight of the news is the fact that Tata Nexon is currently enjoying a 60 percent market share in the country.
What could’ve possibly been a bigger or brighter piece of news other than that?
To be able to occupy a certain space in the market is, in itself, a fantastic feat. But then, when it comes to the Indian market, riddled with both homegrown and foreign players, the feat becomes sizeably more important and worthy of applause.
Isn’t it? But of late, given the fact that the Indian market has begun, ever so progressively, pro-electric cars, it may not be wrong to suggest that even brighter days lie ahead for those dabbling with the EV segment.
Where conventional cars often pose stigmatic questions pertaining to the mileage of diesel and petrol vehicles, the electric cars, on the other hand, are also fighting what many address to as “range anxiety!”
But then, the greatest advantage with the consumers of this futuristic cars is that while there’s next to no costs on car maintenance, there’s also, no added costs as what one incurs in refuelling, with petrol and diesel vehicles.
An important word from Rushlane on the Tata Nexon development had the following useful excerpt in terms of the EV market in India:
Even though the EV segment is at a nascent stage in our market, work has commenced in terms of development and policies to adopt more EVs into our ecosystem. This can be seen in a few years from. Currently, the highest-selling electric passenger vehicle has only been able to breach a three-figure number.
Having said so, the high demand for Tata Nexon in India was, in no ways, a fluke. In the recent month of August, Tata Motors were able to sell no fewer than 296 units of the Nexon EV across different parts of India.
But on the other hand, one found out, that the performance of the other EVs weren’t quite up there with the highest-selling headliner.
So how did the rest of the competition perform?
A total of 119 units of ZS EV were sold last month, less than half of Nexon EV’s figures. Its sales figures were better for the month of June at 145 but dipped considerably in July at 85.
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Moving on, the fact that electric cars are finally beginning to make some noise is really a great piece of news for absolutely everybody, especially given that in times where the situation thanks to rising climate change threat and growing pollution is dire, the world needs to embrace this game-changing idea.