Just when you thought that the festival of colors is over, here is Moto Spotlight 2.0 with one of the quirkiest crowdsourced videos depicting Indian colors at its best. What do you get if celebs like Atul Kasbekar, Falguni and Shane, Pooja Bhatt and Nucleya feature in a video for a campaign? Well, you tend to fall in love with it and the campaign rise to instant fame, and that is what happened here.
Lenovo-owned Motorola has been pulling out all the aces for the ultimate dominance in the Indian smartphone circle and while other companies are corrupting us with performance oriented devices, Moto is the only one to bet on creativity and promote the brand in the funkiest way possible.
The ‘Hello Moto’ ad that took social media by storm, a couple of months ago still was the best campaign from a smartphone manufacturer and Motorola again stepped up their game and here they are with Moto Spotlight 2.0.
In one of the biggest online crowdsourced drive, Moto Spotlight 2.0, got the best names in the industry from 4 different categories i.e. Art, Music, Film-makers, and Photography, to create the Indian version of the iconic ‘Hello Moto’.
The result? It’s Pure magic! This funky and eye- catchy music video will get you hooked onto it even before you realize it. And why not? When Nucleya is in the house, the catchy mix of electronic and pop music is hard to not groove to.
(Video Source: Moto India)
What’s a campaign without a product? It’s nothing. Making things better for Indian smartphone enthusiasts, Lenovo also launched the Moto G5 Plus With Snapdragon 625 SoC and a 12MP Rear Camera. Stay tuned for an in-depth review.
By then, Enjoy the beats!!