Aamir Khan Is Still The Brand Ambassador Of Incredible India

Social Media is just a platform to communicate the thoughts, not the decisions and seems like Amit Malviya, the IT head of Digital Communication of BJP has made a goof-up, may be an intentional goof-up to create another issue on social media. In the tweet, he said Aamir Khan removed as brand Ambassador of Incredible India.

This was taken as legitimate decision, Ministry of Tourism under Government of India  is responsible for the decision, not a Party communication in-charge. Still the responsibility increases as the post itself need a responsible person and BJP is the party with the majority at center. So a responsible attitude is expected.

After this tweet this news is trolling that Aamir Khan is removed from the Incredible India Campaign, for this, the Ministry of Tourism has given an official statement that the decision is still the same there are no changes. Here is the notification.

The statement says that “In response to certain news reports appearing in the media, about Shri. Aamir Khan, the Ministry of Tourism clarifies that there is no change in the stand of the ministry in this matter.”

The Ministry further clarifies that at present it has a contractual agreement with creative agency Mc Cann Worldwide to produce social awareness campaign and the said campaign featured Shri. Aamir Khan.

However, later when the information was provided to him, Amit Malviya  tweeted that the former tweet was an attribute from BSINdia, conveniently tweeted on his name.

So, Maybe a personal comment raised an unwanted reaction, however, the unprecedented decision like to remove a person from prevailing contract is never expected, thankfully it didn’t happen!

6 Jan 2016
P.Rawat